From September 27th to October 15th, 2024, the Oregon Values and Beliefs Center, in partnership with the Oregon State Treasury, conducted a statewide survey of Oregonians’ values and beliefs about financial well-being.
Included below are downloadable pdf reports created by the Oregon State Treasury. These reports include research conducted by OVBC. Click on the picture to download and view the reports:


METHODOLOGY
The online survey consisted of 1,906 Oregon residents ages 18+ and took approximately 10-15 minutes to complete. This is a sufficient sample size to assess Oregonians’ opinions generally and to review findings by multiple subgroups. Respondents were contacted by using professionally maintained online panels. A variety of quality control measures were employed to gather responses, including questionnaire pre-testing, validation, and real-time monitoring of responses. To ensure a representative sample, demographic quotas were set, and data was weighted by area of the state, gender, age, and education.
OVBC surveys currently use aggregated data to analyze the opinions of BIPOC residents in comparison to the opinions of residents who identify as white and not another race. BIPOC residents are not a homogeneous population, instead, they represent a wide diversity of races and ethnicities. The findings included in this memo should not be construed such that all people of color are believed to share the same opinions. Disaggregated race data will be provided when sample sizes permit reliability.
Statement of Limitations: Any sampling of opinions or attitudes is subject to a margin of error. The margin of error is a standard statistical calculation that represents differences between the sample and total population at a confidence interval, or probability, calculated to be 95%. This means that there is a 95% probability that the sample taken for this study would fall within the stated margin of error if compared with the results achieved from surveying the entire population. This survey’s margin of error for the full sample is ±2.21%
For More Information:
For more information on Oregon’s financial wellness, check out the history of Financial Wellness Scorecards, presented by the Oregon State Treasury:
2024
2025
ACKNOWLEDGMENTS

Oregon Values and Beliefs Center (OVBC): This research was completed by the Oregon Values and Beliefs Center as a community service. OVBC is an independent and non-partisan organization and an Oregon charitable nonprofit corporation. Representative OVBC projects include a series of in-depth business interviews for the Columbia County Economic Team, as well as an extensive opinion research study about Oregonian’s values and beliefs, in partnership with over 20 organizations (Learn more about the 2023 Typology Study).

Oregon State Treasury is focused on improving the financial well-being of all Oregonians. They provide low-cost programs for governments and empower Oregonians to invest in themselves and their loved ones for a more secure future.