The Center, formed as an Oregon nonprofit corporation, will be an evolution of the Oregon Values and Beliefs Study conducted by Adam Davis at DHM Research. Now working independently, Adam has launched the Center as a public policy and leadership apparatus to engage with Oregonians through a continuous three-year cycle of public opinion research topics that will result in:
- Insights from focus groups that provide an in-depth understanding of participants’ motivations underlying their expressed opinions. These insights can be used to inform the development of surveys or to provide elaboration on survey findings.
- Knowledge gleaned from surveys that offer valid and statistically reliable findings at statewide and regional levels. The surveys will use best practices sample design and data collection methodologies.
- Regularly published reports of research findings—similar to reports from the Pew Research Center—that will be available at the Oregon Values and Beliefs Center website with social media integration.
- A snapshot of how Oregonians feel throughout the state, including benchmarking changes in public values, beliefs, and attitudes over time, identifying important trends, and building knowledge about Oregonians’ demographics, key behaviors, values, and beliefs.
The Oregon Values and Beliefs Center will be an Oregon nonprofit corporation; it will be fueled through direct donations to the Center. The Center’s board, with the help of an expert research advisory council, will guide the direction of the project. The Center is seeking funders to invest in Oregon’s future through its creation. The Center anticipates that it will receive recognition as a charitable organization under Section 501(c)(3) of the Internal Revenue Code, in which case all contributions to the Center would be retroactively tax deductible to November 13, 2019—the date the Oregon Values and Beliefs Center was incorporated.